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In The News
The Boss’s New Secret Weapon: Pumping Perfume Into the Office

The Wall Stree Journal | Ray A. Smith

Hines, a commercial real-estate company with skyscrapers worldwide, has developed a special scent it began quietly pumping into the heating, air conditioning and ventilation system in its Texas Tower headquarters in Houston late last year. It’s rolling out the fragrance in more than 20 other office buildings and apartment complexes this year, from Chicago and New York to London and Delhi, India...

ScentAir Whisper Home Cannabis Neutralizer Cartridge
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2023 Canna Holiday Gift Guide

The THC Times | Rob E.B.

Gift the luxury of captivating ambiance with the ScentAir Whisper Home. For nearly three decades, ScentAir has been the hidden gem behind those intoxicating aromas you’ve encountered in premier hotels and resorts. Now, they’re offering that same professional-grade fragrance magic for your home.

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The right scent can create positive associations and even entice shoppers to spend more money

The Philadelphia Inquirer | By Terri Akman

Businesses have recognized scent and its ability to create unique memorable experiences, drive brand recognition, and help them stand apart from competition.

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Perfuming music: Mane and Cercle team up for a series of immersive concerts

Nez Magazine | By Juliette Faliu

Cercle creates experiences and organises festivals and concerts that shine the spotlight on cultural and natural heritage with a fusion of music, aesthetics and showcasing artists and venues. In early 2022 the company was contacted by Ugo Charron, Mane perfumer and member of indie electronic band Cosmic Gardens. Their discussions led to the creation of an olfactory signature for Cercle and its musical events. Tested for the first time in Sevilla’s Plaza de España in April, the Golden Hour scent will be diffused on 10 July in Geneva for a concert in front of Saint Pierre Cathedral.

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The View from The Shard enhance experience by engaging ScentAir

UK Business News | By Lisa Baker

The View from The Shard is working with scent marketing expert ScentAir to complete its all-encompassing themed experiences for visitors at the top of London’s tallest building.

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ScentAir is building a fast-growing overseas business reaching to Hong Kong and beyond

Charlotte Business Journal | By Laura Williams

Hoteliers, retailers, apartment building developers and entertainment venue operators have long paid attention to how their stores, lobbies and performance halls looked to visitors. Now they’ve added smell to the offerings. Most turn to Charlotte-based ScentAir, a pioneer in the delivery of scent impressions.

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Charlotte Company Uses Smell to Change Your Behavior

Charlotte Magazine | Emma Speckman

As you walk into the lobby of the Westin in uptown, you step into a world manufactured for your pleasure and convenience. 

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The Sweet Smell Of Scent Marketing

MSNBC

When you’re trying to attract customers, have you ever thought about using a certain smell? Walking into a store or hotel lobby, you might get a whiff of some invisible marketing magic. It’s called scent marketing, and here’s why the battle for your nose has become so fierce.

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Scents on a plane: Why the aviation industry is waking up to fragrance

CNN | By Howard Slutsken

Ever walked past the open door of a bakery, caught the scent of warm cinnamon rolls, and been transported back to your mother’s kitchen?

Our sense of smell is remarkable, and can easily trigger memories and emotions. Recognizing the power of our sniffers, businesses are starting to add a special aroma to their brands.

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Why Does the Holiday Inn Smell Like Musk?

The Wall Street Journal | by Scott McCartney 

Budget hotel chains, emulating luxury brands, are adopting signature scents to create memorable experiences; ‘Essence de Sofitel’

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