When you’re running a business, you want to invest in opportunities that will allow the business to thrive. But the bottom line is, well, your bottom line.
Recently, my husband and I returned from an unforgettable trip to Iceland, exhausted but grateful to be home. We were met with an unwelcome smell as we struggled through the door with our luggage. You know the kind – the kind that makes you want to turn around and hope for a different outcome when you walk back in.
Recently, my husband and I returned from an unforgettable trip to Iceland, exhausted but grateful to be home. We were met with an unwelcome smell as we struggled through the door with our luggage. You know the kind – the kind that makes you want to turn around and hope for a different outcome when you walk back in.
Indoor air quality remains one of the most crucial yet most overlooked parameters in workspaces despite overwhelming evidence that proves the air quality in a building impacts the cost and productivity of employees.
When you're working on improving your business, it's easy to miss out on crucial details like lingering odors. Malodors can cause customers to think negatively about your business, leading to a severe drop in sales.
Get this: the aromatherapy market hit a whopping $1.37 billion in 2019 alone. With so many people investing their incomes into the most popular scents available, you might be wondering how to find the best fragrance for your dental office as well.
When most people think of marketing, the visual element is probably the one that sticks out the most. Billboards, window displays, magazines, and videos have traditionally all been a huge part of the biggest and best marketing campaigns.
Omnichannel retailing has saturated customers with information. Consumers can shop, talk about and interact with brands across more channels than ever before. Though access to consumers is at an all-time high, brands can drown in a sea of information. So how can marketers make brands stand out and get attention?
Beautifully scented and considered a natural remedy, essential oils have been touted as a staple in the functional medicine toolbelt for years. As people turned to essential oils for their aromatherapy benefits to make them feel a little better, they began experimenting with oils by using them to scent their homes. Many clients who have enjoyed the benefits of essential oils have reached out to us in search of 100% pure essential oil fragrances.
If your business faces strong, unpleasant odors, you know how hard it can be to eliminate the malodors. Now imagine running a business that depends on maintaining a feeling of freshness, but a noticeable fragrance is totally incompatible with your business environment.