ScentAir is building a fast-growing overseas business reaching to Hong Kong and beyond
Charlotte Business Journal | By Laura Williams
Hoteliers, retailers, apartment building developers and entertainment venue operators have long paid attention to how their stores, lobbies and performance halls looked to visitors. Now they’ve added smell to the offerings. Most turn to Charlotte-based ScentAir, a pioneer in the delivery of scent impressions.
We all strive to design living spaces that draw in friends and family – warm, inviting rooms that are hard to leave. Yet, large living areas often run the risk of feeling cold and impersonal rather than cozy and welcoming.
A scent that captures the essence of a university can elevate the student experience, attract top athletic talent, and build lasting relationships with donors. Implementing a strategic scent marketing approach can significantly contribute to the success of a university, particularly within its athletic program.
The holiday season is more than just a time for decorations and sales; it's a chance to elevate your scent marketing strategy and create an unforgettable atmosphere for your customers. The right fragrance can turn any business into a memorable holiday destination, enhancing the customer experience in ways that visuals and sounds simply can't.
