When you’re running a business, you want to invest in opportunities that will allow the business to thrive. But the bottom line is, well, your bottom line.
Recently, my husband and I returned from an unforgettable trip to Iceland, exhausted but grateful to be home. We were met with an unwelcome smell as we struggled through the door with our luggage. You know the kind – the kind that makes you want to turn around and hope for a different outcome when you walk back in.
You’ve heard of scent marketing. You might have even heard some of the hype surrounding it—so many major brands use scent marketing!
As the cool days of fall arrive, there’s no better way to enhance your home than with the cozy, comforting scents of the season. This fall, transform your home into a cozy retreat with our Fall Collection – six distinct fragrances that help you create a welcoming, autumn-inspired retreat.
CHARLOTTE, NC (09/24/2024) – Are you ready to break away from the typical ho-hum fall scents? ScentAir®, the global leader in the scent marketing industry for 30 years, offers Smoked Cherry & Palo Santo – a fresh, elevated twist on autumn fragrance. Designed for use with Whisper HOME and Whisper PRO diffusers, this distinctive scent blends sophistication and warmth, moving beyond the classic pumpkin spice. With more than 65 professional-quality fragrances to choose from, ScentAir continues to offer inspiring scents to transform home environments.
The holiday season is more than just a time for decorations and sales; it's a chance to elevate your scent marketing strategy and create an unforgettable atmosphere for your customers. The right fragrance can turn any business into a memorable holiday destination, enhancing the customer experience in ways that visuals and sounds simply can't.
We all strive to design living spaces that draw in friends and family – warm, inviting rooms that are hard to leave. Yet, large living areas often run the risk of feeling cold and impersonal rather than cozy and welcoming.
A scent that captures the essence of a university can elevate the student experience, attract top athletic talent, and build lasting relationships with donors. Implementing a strategic scent marketing approach can significantly contribute to the success of a university, particularly within its athletic program.
Looking to add a vibrant pop of color with your professional-quality fragrance? ScentAir®, the global leader in the scent marketing industry for 30 years, has introduced four new colors to its Whisper HOME Diffuser line for a limited time.
As we approach the middle of the year, it’s a perfect time to reflect on the exciting new fragrances and product launches of the year. A few highlights include the introduction of our 100% environmentally responsible scents, Eco Allure and Eco Serenity, as well as The Essentials Collection, offering the same high quality at just $30 per cartridge, and two new pet calming complex fragrances. Additionally, the ScentAir library has expanded to more than 80 fragrances, including Limited Edition Apple Blossom with its light summery scent.
ScentAir®, the global leader in the scent marketing industry for 30 years, introduces four new fragrances to its permanent collection for its Whisper HOME and Whisper PRO Diffusers. Summer Cherry, Watermelon Lemon Drop, Sea Salt & Cypress and Vetiver Noir will be the latest to join a library of more than 70 professional-quality fragrances offering customers a diverse range of transformative scenting experiences for their homes.
CIO Times
ScentAir CEO Brian Edwards was featured in a recent CIO Times magazine edition Most Admirable CEOs Making a Difference in 2024. The article highlights the growth of ScentAir - both externally as industry leaders and internally as a powerhouse team - under Brian's leadership.
ScentAir recently embarked on an exciting initiative to develop sustainable scents that are 100% environmentally responsible and eco-friendly. Earlier this year, we launched the first fragrances from this initiative: Eco Allure and Eco Serenity crafted for the Whisper HOME Diffuser and Whisper PRO Diffuser.