Scent Marketing For IHG Hotels & Resorts
Create atmosphere. Drive brand loyalty. Achieve a high guest satisfaction score.
The Unexpected Advantage That Delivers the Best in Guest Experiences
Scent marketing is a powerful tool to help hotel and resort managers increase guest satisfaction by creating a welcoming atmosphere.
In hospitality, it's all about the experience. Getting the atmosphere right is the first step in creating outstanding guest experiences that breed enduring memories. With fragrance, your hotel becomes more than just a place to stay. It becomes an experience.
Make lasting impressions. Connect with guests emotionally to inspire strong bonds and brand loyalty. Create an experience guest want to return to again and again.
WITH SCENTAIR, IHG HOTELS AND RESORTS CAN MAKE THE MOST OF EVERY INTERACTION
Positively Influence Customer Perceptions
Craft a powerful and authentic brand identity that drives emotional connections.
Complete the Look & Feel of Your Lobby
Own every detail of your guest experience.
Differentiate Your Space
Brand notoriety so strong, guests know you by scent alone.
Improve Perceptions of Cleanliness
Highlight your commitment to cleanliness with the intuitive cue of a fresh scent.
Foster Outstanding Customer Service
Improve mood and bypass the challenges of forming fast rapport.
Total Control with Connected Technology
Monitor and adjust your hotel atmosphere—right in the palm of your hand.