More than just a scent – experts reveal you can 'enhance well-being' by picking functional fragrances for your home
Home & Garden | Chiana Dickson
Many of us pick a scent for our homes as an afterthought, grabbing whatever candle or diffuser smells best from the shelf at the store and calling it a day. But have you considered using functional fragrances?
More than just a scent, functional fragrances are scents that can impact your nervous system, bringing a tangible positive effect on your mood, emotions, and productivity.
Imagine if your scent could outsell your signage. That’s the power of scent marketing, a tool that taps into memory, emotion, and experience to influence behavior. When done right, scent can subtly guide your customers to stay longer, buy more, and remember you.
In today’s competitive hospitality industry, creating a memorable guest experience goes beyond stunning architecture and impeccable service. Scent branding is emerging as a powerful tool that not only enhances the overall ambiance of a property but also reinforces a hotel’s identity. By incorporating a signature aroma, hotels can welcome guests warmly, soothe them after stressful travel, and ultimately build lasting impressions.
We’re more than scent. ScentAir delivers elevated air care that enhances environments, builds brands, and creates powerful experiences. See how we’re transforming the world one impression at a time.
