Tom Conroy Joins ScentAir As CEO
May 31, 2008
ScentAir Technologies, Inc the leading global provider of scent delivery solutions for businesses, announced today that Tom Conroy has joined the company as Chief Executive Officer.
"Tom brings a wealth of operating and strategic marketing experience to ScentAir," says Norman Tsang, Chairman of ScentAir's Board of Directors and a Partner of Alerion Partners. "ScentAir is the decisive market leader with approximately 15,000 installations around the world delivering millions of sensory impressions per day. We are confident that Tom's leadership and vision will further accelerate ScentAir's rapid growth and success."
Prior to joining ScentAir, Conroy was a Principal of Redding Consultants and has over 25 years experience as a management consultant, senior operating executive and private equity investor. At Redding Consultants he led the Consumer Products practice, specializing in strategic marketing, business development, performance improvement and acquisition integration. In addition to his background in consumer products, he has extensive domestic and foreign operating experience in the chemicals, metals, venture capital, finance and banking industries.
Conroy's professional experience includes a range of executive roles with Olin Corporation including Chairman, Winchester Business Team; and General Manager of the consumer products division of HTH - Water Chemicals. He was also General Manager of Olin Australia LTD in Geelong, Victoria. Most recently, he served as President and Chief Executive of Next Generation Ventures, a venture capital fund investing in emerging technology companies.
Conroy is a graduate of Villanova University and attended Advanced Management Programs in Competition and Strategy at Harvard Business School.
"The growth opportunity for ScentAir is tremendous," says Conroy. "Scent marketing is now recognized as a powerful and effective way to communicate brands and enhance the customer experience. In today's competitive marketplace, it is essential for businesses to connect with their customers and differentiate themselves. ScentAir has already demonstrated that this new medium is effective and is working for a world-class portfolio of customers in retail, hospitality, real estate and other markets."
For more information contact Murray Dameron, Director of Marketing at ScentAir, at 704.504.2320.


